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The golden metal plate

and cards in transition

The cash- and credit cards availiable on the payment market today are put in a technical process to change. The familiar structure with a magnet strip on the backside of the card is to be replaced by a small golden metal plate - a chip. Today it is very common to have both a magnetic strip and a chip, but in due time, the magnetic strip will disappear, worldwide.
The initiative of this change has been taken by Europay, MasterCard and VISA. The chip-technique is therefor called EMV.

Read more about this here (in Swedish)